In this student brief I designed the cover and one inside article of a brand new Time Out-owned travel magazine for unconventional travel destinations. The Client wanted the new magazine to feel unique and modern, as well as referencing the Company's roots in England in the 1960s and 1970s when Time Out was seen as non-conformist and part of the counter-culture. With reference to this and the demographic of experienced travelers who know what they want, I based my design on the key words quirky, unicorn, story and power.